Insights
Blog
cloud-migration
Beyond the "Copy-Paste" Illusion: Why Migration to Cloud is a Strategy Problem, Not a Tech Problem
In 2026, the question for most enterprises is no longer if they should move to the cloud, but how.
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digital-transformation
The Old Formula for Making Money Is Broken. Here's What Replaced It.
For decades, turning an idea into revenue followed a predictable sequence: Idea → Capital → Build → Market → Monetize.Capital and building were the hard parts.
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digital-transformation
Creating an Operating Rhythm as a Leader
Learn how leaders can build and enforce an effective operating rhythm to foster stability, align teams, and drive growth even during uncertainty.
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data-management-analytics
How Much Does MDM Implementation Cost?
Explore the factors impacting Master Data Management (MDM) implementation cost. Learn how to budget effectively and maximize ROI with expert insights.
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data-management-analytics
Understanding Data Decay: Causes, Impact, and How to Mitigate It
Explore the causes and costly impacts of data decay. Learn actionable strategies to maintain data accuracy and improve business outcomes with expert guidance.
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data-management-analytics
Understanding the Salesforce CPQ Data Model
To unlock the full potential of Salesforce CPQ, understanding its underlying data model is essential.
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ecommerce
Maximizing Revenue Growth with Shopify and Object Edge's Experience Design
In the rapidly evolving world of ecommerce, delivering exceptional customer experiences while ensuring seamless operations is key to driving significant revenue
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ecommerce
Optimizing Supply Chain & Fulfillment with AI Insights
The potential of AI to revolutionize supply chain and fulfillment is vast and so is the opportunity to gain competitive advantage.
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ecommerce
Palantir for Demand Planning: Transforming Supply Chain Management
In today’s fast-paced and complex supply chain environment, businesses face mounting pressure to improve demand planning accuracy.
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ecommerce
Integrating Syndigo with Salesforce Commerce Cloud: Best Practices
At its core, Syndigo allows your team to organize and enrich complex product catalogs with accuracy and speed.
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ecommerce
Key Integrations to Maximize Your Salesforce Commerce Cloud Investment
When you invest in Salesforce Commerce Cloud, you are choosing a platform designed to help your brand grow
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accelerators
Using AI for Hyper-Personalization in E-commerce
Hyper-personalization powered by artificial intelligence brings that sense of familiarity and connection online.
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digital-transformation
Demand Planning with OE and Palantir
For many manufacturers, demand planning is still a broken process—fractured across teams, shaped by competing assumptions.
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ecommerce
AI in E-commerce Customer Service: Automating Support & Enhancing the Customer Experience
As product offerings become increasingly commoditized, it’s the ease, responsiveness, and quality of every customer interaction that sets market leaders apart.
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data-management-analytics
Leveraging AI & Data with Palantir for Experience-Driven Commerce Transformation
At Object Edge, we help global enterprises unlock the full value of their data by leveraging best-in-class AI platforms like Palantir.
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digital-transformation
The Role of PIM/MDM (Syndigo) in Enabling Experience-Driven Digital Transformation
Whether your customers are businesses or consumers, their expectations for accurate, compelling product information have never been higher.
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digital-transformation
AI Adoption Soars – Why Ontologies Are the Key to Enterprise AI Value
Part one of this research paper looks at the current state of AI. Part two explains what data ontologies are and how they provide context to enterprise data.
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digital-transformation
Manufacturing Edge Summit - Event Recap
Learn more and watch the video sessions about the Event Recap of Manufacturing Edge Summit
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digital-transformation
From Commoditized to Dominant: How Tackling Hard Challenges Will Future-Proof Your Business
Throughout history, technology has transformed the seemingly impossible into the hard, and the hard into the easy.
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ecommerce
How We Achieved 2.5x Faster Page Loads for a B2B eCommerce Site
Studies show that even a one-second delay in page load time can significantly impact conversions and bounce rates.
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cloud-migration
CPQ CoPilot - Editing BML Libraries
In the previous blog, we examined the features that enable developers to navigate product hierarchies, edit attributes, and create inline BML scripts.
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digital-transformation
Object Edge’s Commitment to Sustainability
At Object Edge, our focus on innovation and excellence goes hand-in-hand with a commitment to sustainability.
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digital-transformation
AI Test Automation Tools
Discussing test automation is essential, as it has long been a challenge to implement for several reasons.
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data-management-analytics
Object Edge Equality Report 2024
Object Edge is committed to fostering an inclusive, equitable workplace where every team member has equal access to opportunities.
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accelerators
How to Architect a “value-driven” Test Automation Framework
For over a decade now, many digital product and service companies have been using Test Automation frameworks to facilitate the Quality of their products.
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cloud-migration
OE CPQ CoPilot
CPQ CoPilot is a VSCode IDE extension built to help CPQ developers manage CPQ assets easily and quickly.
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ecommerce
Navigating eCommerce Frontier: Chronicles on Innovation & Opportunity
Explore insights from the 15th eCommerce Brazil Forum, focusing on digital innovation and AI-powered industry opportunities.
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digital-transformation
Transforming Software Development: A Two-Year Journey
This article highlights the key changes and improvements we implemented, focusing on structuring and streamlining the development teams and processes.
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digital-transformation
Test Case Generation using Generative AI
The TestGenAI tool, developed by Object Edge, assists team members who typically write test cases manually and create test cases using Jira and TestRail.
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data-management-analytics
Endless Aisle is Back, Reimagined for 2024
Today, we’re exploring a topic that once had the retail industry buzzing with excitement—the endless aisle.
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ecommerce
Revenue per Employee: The Key Metric for AI Success in the Next 24 Months
As the field of artificial intelligence (AI) continues to advance, businesses must reevaluate the metrics they use to gauge success.
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news
Object Edge Introduces Revolutionary AI Joint Venture Model for Manufacturers and Distributors
Object Edge, a leading technology services firm is proud to announce a groundbreaking joint venture model for AI deployments.
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ecommerce
The Broken IT Services Market: An Airbnb Analogy
Imagine you're the CEO of an Airbnb business with several properties. You have a property manager overseeing one of your buildings.
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cloud-migration
Unlocking the Power of Salesforce Service Cloud for Manufacturers and Distributors
As a B2B manufacturer or distributor, you understand the critical role that a robust CRM system plays in driving sales performance and customer satisfaction.
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data-management-analytics
Data + AI
There is an immense opportunity now to leverage AI technology to drive revenue growth in businesses.
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ecommerce
How Data-Centric Organizations Find Revenue Success
Data-centric organizations drive revenue success by prioritizing master data management and integration, as well as operability within the organization.
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ecommerce
Building and Orchestrating the Technology Foundation for Revenue Success
Looking to understand and optimize your revenue? You need to fix your foundation, by focusing on data governance, master data management, and data warehousing.
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ecommerce
Understanding Strategic Revenue Lifecycle Management
Strategic revenue lifecycle management is an essential component for businesses looking to optimize their sales processes and foster collaboration.
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data-management-analytics
Webinar: Show me the Revenue
A new survey finds that 81% of manufacturers and distributors are focused on revenue for 2024-2026.
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ecommerce
Why B2B eCommerce Should be an Extension of Your CRM (Not Your ERP)
For Manufacturers and Distributors focused on user adoption, Commerce should be an extension of CRM, not ERP.
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data-management-analytics
Fueling Change: The Strategic Role of Data and Analytics in the Energy Sector
The intersection of the energy sector and digital transformation is unique, complex, and poised to create numerous opportunities for increased innovation.
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ecommerce
Driving into the Future: Navigating Automotive Data Challenges for Innovation
In a quickly changing landscape, established automotive companies are looking at how they can leap, like Tesla and Rivian, to innovate their product lines.
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digital-transformation
Powering the Future: Navigating Digital Transformation in the Energy Sector
With a global focus on a sustainable and digitally-driven future, the energy sector especially is poised to make impactful changes.
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experience-design
Usability Testing: From Data to Actionable Insights
A structured approach to usability testing, utilizing the Double Diamond model and Generative AI, is key for user experience and business success.
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experience-design
Maximizing Returns: How to Measure ROI When Investing in Experience Design for an eCommerce Website
Maximizing Returns: How to Measure ROI When Investing in Experience Design for an eCommerce Website
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data-management-analytics
Why Hire a Data Analytics Consultant?
Data analytics consultants can be an extremely cost-effective solution, providing your business with flexibility, unique skill sets, and strategy.
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data-management-analytics
Webinar: Why Business Should Own Data (and Not IT!)
Who owns data in your organization? Traditionally, the answer has always been IT. But is that changing?
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data-management-analytics
How Product Content Syndication Can Boost Your Brand
Discover how product content syndication can revolutionize your brand's online presence and streamline distribution.
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experience-design
B2B eCommerce Personalization Trends: Shaping the Future of Business Transactions
Discover how B2B eCommerce grows with meaningful personalization. Discover the top B2B personalization trends including AI, tailored recommendations, dynamic pricing, geo-personalization, and user-generated content.
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data-management-analytics
Elevating Customer Experiences through Data Analytics
Discover how data analytics enhances customer experiences, personalizes engagement, and drives business success in the digital age.
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data-management-analytics
Why Your Business Needs a Data Governance Council
Why and how to build a data council in order to effectively address data ownership within an organization.
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digital-transformation
Why Businesses Need a Proven Digital Sales Process
Explore the pivotal role of a robust digital sales process in driving digital revenue growth for businesses.
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data-management-analytics
Mastering Data Management
By implementing a robust MDM strategy, businesses can establish a single source of truth and tap into the full potential of their data assets.
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data-management-analytics
How PIM Solutions Support the Product Data Journey
In this video I'll explain how a PIM supports the overall product data journey, and how they're the glue that connects data sources to channels.
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news
Object Edge Appoints Jae Lee as Managing Director for Salesforce Practice
Object Edge Grows the Executive Team and Investment in the Salesforce Ecosystem
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data-management-analytics
A Comprehensive Guide to Big Data Management
"Big Data'' describes the sheer volume of data available to us, which is often too large and complex to be analyzed through traditional approaches and platforms
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data-management-analytics
The Power of Location Data
Discover the untapped potential of location data. Learn how location insights can revolutionize marketing, enhance customer experiences, and inform strategies.
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ecommerce
Webinar: Syndication Domination - Conquering Markets with Compelling Content
Syndication is the cornerstone for providing and distributing your own website as well as third party platforms and marketplaces.
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ecommerce
The ROI of Salesforce in B2B eCommerce
Discover how Salesforce drives B2B eCommerce to build revenue, reduce costs, and enhance customer experiences.
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news
Press Release: Salesforce Generative AI Services
Press Release: Object Edge is proud to announce the launch of Generative AI Consulting Services for Salesforce
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digital-transformation
Winning the AI Wars with Generative AI and Salesforce
For businesses running on Salesforce, how can you use the AI Cloud offerings from Salesforce to grow your business and compete?
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digital-transformation
Leveraging Salesforce Leads to 6x ROI
Salesforce has launched consolidated solutions that suppliers can use to lower the cost of doing business, automate processes, and increase sales.
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ecommerce
Why PunchOut is Critical in Modern B2B Distribution
Learn how PunchOut transforms B2B procurement, creating value, efficiency, and customer loyalty.
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data-management-analytics
AI-Powered Transformation: eCommerce with Generative Intelligence
Welcome to the forefront of eCommerce innovation, where growth and innovation intersect, and cutting-edge technologies hold the key to success.
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data-management-analytics
Microsoft Fabric: Unlock the Power of Unified Data Analytics
Drive digital transformation with Object Edge and Microsoft Fabric. Harness the power of unified data analytics for business success.
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digital-transformation
How Much Does an eCommerce Implementation Cost?
We look at all the main factors that impact the cost of an eCommerce implementation, and then what you should expect to be paying for it for consumer sites.
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data-management-analytics
The Dollars in Data - How to Leverage Data to Increase Cart Size and Improve Conversion Rates
In today's video, we explore how data can boost cart size, ramp up conversion rates, and minimize returns.
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data-management-analytics
The Benefits of a Data Visualization Dashboard
Maximize insights and decision-making with effective data visualization dashboards. Improve communication, efficiency, and data quality for your business.
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data-management-analytics
Do I Need a PIM or an MDM?
PIM and MDM are both data management systems, but they serve different purposes and focus on different types of data.
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data-management-analytics
Data Strategy Roadmap 101
In today's data-driven world, developing a data strategy roadmap is essential for any business looking to leverage the power of data to drive growth.
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experience-design
Website Redesign Mistakes That Destroy Your SEO
Don't let a website redesign harm your SEO efforts. Learn common mistakes to avoid and ensure your redesign improves rankings and user experiences.
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data-management-analytics
Enterprise Data Architecture 101
Leverage AI with strong data architecture. Discover data lakes, big data, and integration architectures for efficient data processing and analysis.
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data-management-analytics
Understanding Data Cleansing
Data is a critical asset for modern businesses, and its quality can have a significant impact on business performance.
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experience-design
Good User Experience Goes Beyond Design
Good user experience starts with strategy. How does your site need to function to best support your users?
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experience-design
How User Experience Design Boosts Your Salesforce ROI
Discover how Experience Design drives ROI through customer satisfaction, loyalty, retention, and revenue. Learn measurement methods and success stories.
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ecommerce
Salesforce Quote-to-Cash
Salesforce is a market leader in the Quote-to-Cash (QTC) process, building the tools that allow midsized and enterprise businesses to own their revenue cycles.
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ecommerce
Google Shopping in eCommerce: Benefits and Challenges
Discover how Google Shopping has evolved into a powerful eCommerce platform, offering opportunities for B2B and B2C to reach customers and drive revenue.
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ecommerce
eCommerce Best Practices for Retailers
Discover the power of eCommerce for retailers and learn how to create a seamless online shopping experience, optimize omnichannel offerings, and drive sales.
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ecommerce
Aftermarket Auto Parts eCommerce Opportunities
The aftermarket parts industry is projected to be $400B 2025. Learn how autoparts OEMs can take part.
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news
Object Edge Launches New Data Engineering Practice
Object Edge expands offering to launch data management services, led by Vinny Maurici who brings 15+ years of master data, merchandising & governance expertise.
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ecommerce
B2C Subscriptions Trend Upward in eCommerce
Discover the rising trend of B2C subscriptions in eCommerce. Learn how businesses are leveraging recurring revenue and customer loyalty through subscriptions.
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ecommerce
eCommerce KPIs to Watch to Increase Revenue
Discover the essential eCommerce key performance indicators (KPIs) to measure and optimize your business, from revenue growth to website performance.
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ecommerce
Why Developing Your Omnichannel Marketing Strategy Is Essential
The shift marked a transformation in how a large percentage of B2B customers would prefer to perform business in the future.
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digital-transformation
5 B2B Digital Innovations
In the business and technology realm, ‘disruptive’ has become a term connected with digital innovation and progress, rather than something negative.
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digital-transformation
Revenue Opportunities in B2B Digital Transformation
Explore the revenue opportunities that arise from B2B digital transformation and unlock growth potential.
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digital-transformation
Three Top Challenges for Manufacturing Sales Leaders
In today’s competitive and ever-evolving market, sales leaders need to position their teams to sell customized solutions.
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ecommerce
When Our B2B Buyers Are Taking Up Too Much of Our Associates’ Time
If your partners are taking up too much of your associates’ time, it’s time to take a look at–and solve–the real problem.
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ecommerce
B2B eCommerce Best Practices for Troubleshooting Your Underperforming Site
For B2B marketing leaders, here's how to grow your eCommerce revenue. Here is how to capture digital revenue through your eCommerce sites and experiences.
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ecommerce
B2B Customer Retention Strategies for Marketing Professionals
Your customers are seeking out partners that make their work life easier.
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experience-design
What is Experience Design? A Comprehensive Guide
Experience Design puts people at the heart of all of your decisions, so that you create experiences that solve problems, drive behaviors, and elicit emotions.
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experience-design
Why You Should Invest in a Digital Experience for Your Employees
The B2B landscape has perhaps never evolved as quickly as it did during the pandemic.
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digital-transformation
How To: Ecommerce Replatforming for Tech Leaders in Manufacturing
Discover the challenges and opportunities of digital transformation in manufacturing, and learn how to overcome legacy platform limitations for business growth.
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ecommerce
For B2B Manufacturers: You Need eProcurement and Punchout
Discover how eProcurement and Punchout technology streamline digital buying, automate procurement practices, and boost efficiency and effectiveness.
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digital-transformation
Finding Revenue in B2B Subscriptions
Subscription services–including recurring orders, shipments, and billing–present a huge opportunity for business-to-business enterprises.
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digital-transformation
Driving Your Digital Business Transformation
Discover how manufacturers can leverage digital transformation to enhance revenue generation and improve customer experiences.
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digital-transformation
Building a Data-Driven Digital Marketing Machine
Discover how businesses leverage data, analytics, and marketing tools to build a comprehensive, data-driven marketing engine for revenue growth.
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ecommerce
The Value Proposition of MACH
The MACH approach makes sense for businesses focused on improving the customer experience.
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digital-transformation
Understanding Modern Quality Assurance (QA) and Best Practices
For eCommerce operators, functional tests that can simulate how users actually interact with a specific system are critical.
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ecommerce
Challenges and Opportunities in Hiring Today
Object Edge shares its success in adapting to remote work, redefining workplace expectations, and embracing new perspectives in hiring to build a diverse team.
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news
MACHathon 2022: Commerce at MACH Speed
Object Edge's innovative development team participated in the 2022 MACH Alliance hackathon
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digital-transformation
A Resource Guide for your OCC and ATG Questions
Object Edge has a deep background in implementing enterprise Oracle ATG Commerce (ATG) and Oracle Cloud Commerce (OCC/CX Cloud) solutions.
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ecommerce
Innovations in Conversational Commerce for Retailers
Discover how conversational commerce drives customer connections and boosts brand loyalty.
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news
Talent Lifecycle Management: A People-Centered Approach to Growth
Talent Lifecycle Management is an innovative approach that is driven by centering around the employee.
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ecommerce
Creating New Commerce Experiences with Open Storefront Framework
Oracle’s Open Storefront Framework (OSF) is a new modern, front end framework for Oracle Commerce.
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ecommerce
Why a Design-Led Approach Drives Exceptional Customer Experience
A digital-first approach to designing for MACH architecture doesn't have to be intimidating. Rather, it allows you to build best-of-breed solutions.
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experience-design
Retailers: Standing Out with Digital Experiences
Discover how retailers can differentiate themselves and drive success through compelling digital experiences.
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experience-design
Strategic Approach to Rolling Out a Design System
As the world of UX continues to evolve, the demand for scalable digital experiences with a fast turnaround also increases.
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digital-transformation
How Changes in 3rd Party Data Usage Impact B2B Marketing
Discover how changes in 3rd-party data usage are affecting B2B marketing strategies and learn how to adapt for success.
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ecommerce
What is Quote to Cash and How Does It Drive B2B Revenue
Unleash the power of quote-to-cash (Q2C) in B2B marketing. Discover how to drive acquisition, revenue, and care using Q2C systems and first-party data.
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news
Object Edge Launches Partnership with Attentive
Discover the exciting partnership between Object Edge and Attentive, enabling businesses to enhance customer engagement.
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digital-transformation
A MACH-Centric Approach to Digital Innovation
The MACH approach means that businesses have the flexibility and scalability to drive rapid digital innovation.
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news
Press Release: Digital Consultancy Object Edge joins the MACH Alliance
Object Edge is a member of MACH Alliance - an organization focused on best-of-breed technology solutions.
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digital-transformation
How to Compete and Grow with Headless CMS | A Guide for Manufacturers
Discover how a headless CMS can solve core challenges for manufacturers. Offering a seamless, integrated content solution to grow and scale.
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digital-transformation
How Oracle CPQ is the Foundation for Subscriptions
For enterprises looking to launch subscription services, CPQ (Configure, Price, Quote) provides a path forward.
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digital-transformation
Why Oracle CPQ is a Market Leader
Oracle CPQ stands out from its peers thanks to its integrations, extensive configurability, and simple and easy-to-use interfaces for end users.
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digital-transformation
Will B2B CPQ Self-Service Portals Replace Full Service?
The goal of CPQ isn’t to move from full service to self-service. It’s about providing people options, and making those options seamlessly interchangeable.
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digital-transformation
CPQ Myth: CPQ Costs Too Much and Takes Too Much Time to Launch
CPQ solutions provide superior customer service, faster sales, and near flawless accuracy. Even better? Most businesses see the ROI in less than 1 year.
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ecommerce
4 Myths About Enterprise CPQ
Myths and misconceptions about Oracle and enterprise Configure, Price, Quote (CPQ)
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digital-transformation
CPQ Myths: My CPQ will look and feel like the 90s
Delivering a superior user experience is all about leveraging modern frameworks. By utilizing CPQ solutions, businesses can deliver what users want.
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digital-transformation
Enterprise CPQ: Develop Once, Deploy Multiple Times
CPQ configurations work for salespeople, but can also be used for reseller, self-service, and different devices. Develop it once, deploy it multiple times.
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digital-transformation
A Comprehensive Guide to B2B eCommerce for Manufacturers
Demand for eCommerce in manufacturing continues to grow due to more sophisticated customer needs and competitive pressures.
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digital-transformation
How CPQ Directly Contributes to Revenue
CPQ solutions directly impact an organization's revenue thanks to their robust insights, time-saving automations, and streamlined processes for sales teams.
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ecommerce
Webinar On Demand: CPQ Myths, Busted
Your CPQ is a critical piece of your sales org. But for complex businesses, getting CPQ that's easy, intuitive, and fast can be daunting.
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news
Press Release: Object Edge Announces New VP of Account Management, Rakesh Srivastava
Object Edge, an award-winning digital consultancy, has announced the hiring of Rakesh Srivastava as Vice President of Account Management.
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news
Press Release: Object Edge Appoints Rohit Garewal as its New Chief Executive Officer
In selecting Rohit Garewal, Object Edge have chosen a proven leader who has driven measurable growth and expansion for the company.
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ecommerce
A Roadmap Towards Composable Commerce
How Manufacturers Can Differentiate and Compete with a Future-Foward, Business-Centric Approach to Commerce
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digital-transformation
What is Digital Transformation? A Guide for B2B
B2B digital transformation can seem overwhelming and expensive, particularly in a rapidly evolving landscape.
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ecommerce
Why Manufacturers Take an API-First Approach to Innovate in B2B eCommerce
B2B manufacturers should embrace the API-First approach as they build out their eCommerce capabilities in order to maximize ROI.
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digital-transformation
Driving Digital Transformation for Manufacturers
A 2020 Gartner report confirmed what manufacturing leaders have seen for years - that increasing competition is putting pressure on businesses.
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ecommerce
CPQ Performance Challenges and How to Solve Them
Enterprise businesses struggle with CPQ performance issues - slowing revenue, wasting resource time, and frustrating your sales associates and customers.
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digital-transformation
Agile Methodology for Distributed Team Development
Agile methodology works closely with customers and stakeholders, allowing businesses to more easily adapt to change and uncertainty.
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digital-transformation
MACH Architecture: (Re) Organizing for Success
Explore the benefits of adopting MACH architecture and how it can drive success in digital transformation efforts.
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ecommerce
The Power of the B2B Warranty
B2B eCommerce brands should invest in warranties and secure customer loyalty, gain market share, boost sales, and differentiate from competitors.
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experience-design
Creating a Multibrand Design System
A multibrand design system lowers costs and unifies design resulting in a better user experience for both customers and team members.
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experience-design
3 Ways to Optimize UX for B2B
By focusing on 3 areas for UX optimization that organizations often overlook - accessibility, performance, and conversion - digital businesses can succeed.
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news
Press Release: Object Edge Launches New Partnership with Clyde
Object Edge, an award-winning eCommerce consultancy, announces a new partnership with Clyde, an innovative and best-in-market extended warranty platform.
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digital-transformation
The Hidden Costs of eCommerce Implementations
The commoditization of eCommerce platforms has helped to rapidly drop the cost of software, yet ROI hasn't improved significantly for enterprises.
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experience-design
Five Things to Do Before Accepting an Epic or Story Into Your Agile Sprint
Not every Epic or User Story makes sense to incorporate into your Agile Sprint. These five key questions will ensure successful sprints.
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news
Happiness and Business Success
Co-CEO, Rohit Garewal, reflects on the unscientific link between waking up early, discipline, gratitude, happiness, clarity, and having a point of view.
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digital-transformation
What Drives eCommerce Success
Drawing from 20 years of experience, here are two fundamental points of view on what an effective eCommerce transformation program needs.
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digital-transformation
eCommerce for Manufacturers: 4 Things to Do Before Launch
eCommerce for manufacturers is more important than ever. Before you launch your channel, take these four key steps to ensure success.
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What We Learned from Amazon, Walmart, and Target
COVID-19 had an unparalleled impact on retail. Yet big box stories like Amazon, Walmart & Target came out even stronger. Here's what we learned from them.
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digital-transformation
Maximize B2B Commerce Potential
Maximizing B2B commerce has increased for many legacy B2B brands, with the advancement of modern commerce, data, and marketing technologies.
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digital-transformation
Subscription Management Software Made Simple
With the right solution, appropriate expertise, & proper support, brands can use subscription services to boost their bottom line and grow loyal customers
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accelerators
Q&A on Design Systems with Kelly Rader - VP, Digital Experience
Design Systems can be a game-changer for businesses, yet often they are met with resistance. How can you get product teams excited about Design Systems?
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news
Object Edge Launches New Partnership with CustomerGauge
Object Edge, an award-winning eCommerce consultancy, announces a new partnership with CustomerGauge, the leading B2B VoC software according to Gartner.
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digital-transformation
CPQ Best Practices for B2B
CPQ, or Configure, Price, Quote is a game-changer for B2B eCommerce, but it can be tricky to implement due to its complexity.
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ecommerce
5 Retail Technology Trends to Follow in 2021
COVID-19's impact accelerated digital shopping by 5 years. Now, technology and businesses alike are playing catch up to consumer demands.
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ecommerce
Subscriptions for eCommerce
Subscription eCommerce services are an increasingly popular. Customers enjoy the convenience, and they provide steady revenue for sellers.
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news
Press Release: Object Edge Launches Partnership with Unbxd
Object Edge announces new partnership with Unbxd, a best-in-class, revenue-focused search solution for product discovery.
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ecommerce
Creating a Voice of the Customer (VoC) Program
If you are looking to drive your customer experience, how can you create a Voice of the Customer (VoC) program? We share our insights.
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news
Object Edge Launches Partnership with Google Cloud Platform
Object Edge is now a certified Google Cloud Platform partner. Letting customers innovate, lower IT costs, and modernize their technology stack.
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ecommerce
AI-Powered Product Recommendations
AI-powered product recommendations engage users by offering personalized customer experiences, and significantly boosting retailers' sales.
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digital-transformation
Digital Evolution: the Case for Leaving Legacy Platforms
Brands may be reluctant to move to a modern eCommerce platform, but with today's eCommerce demands, an API-based solution is a better choice.
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experience-design
Driving eCommerce Revenue with Optimized Search
Discover how your onsite optimized search can improve your conversion rates and drive significant revenue. Learn about optimized search.
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ecommerce
How to Build a Best-of-Breed Composable Commerce Experience
Composable commerce, a rapidly-growing eCommerce approach, is a game changer, allowing brands to pick-and-choose the best solutions.
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news
Press Release: Object Edge Builds Oracle Total Commerce Team
Object Edge, an award-winning eCommerce consultancy & leading global Oracle implementation partner, announces the expansion of its Oracle CX suite offering.
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digital-transformation
2020 Year in Review: Q&A with Object Edge's Jags Krishnamurthy
Object Edge Co-CEO and COO, Jags Krishnamurthy, discusses how 2020 impacted his personal and professional life and its ongoing industry impact.
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experience-design
How to Make Your eCommerce Store Accessible
eCommerce accessibility can seem daunting. This customizable tool helps brands determine if they meet Web Content Accessibility Guidelines.
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ecommerce
eCommerce Marketplace Integration
eCommerce marketplace integration allows you to connect third-party marketplaces into your eCommerce experience and it can be a game-changer.
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accelerators
B2B Pivot to Digital Commerce: Rohit Garewal at Object Edge
Rohit Garewal, Partner at Object Edge participates in a Q&A with commercetools about how B2B manufacturers are pivoting to meet digital commerce demands.
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ecommerce
The Art of Creating Enterprise eCommerce Catalog Models
There is no one-size-fits-all solution for eCommerce catalog models. This blog explores the many nuances of the process and why getting it right matters.
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experience-design
How Customer Journey Mapping Boosts ROI
Journey mapping is an exercise in truth-telling. It determines where people drop off the path to purchase, and more importantly, why.
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ecommerce
Developing a Strong Mobile Strategy
Developing a strong mobile strategy involves selecting the correct technology that drives eCommerce success, customer satisfaction, and increased sales.
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experience-design
5 Ways to Optimize Content Discovery
5 ways to optimize content discovery for memorable experiences that intuitively move your audience to your content, leading to more online transactions.
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experience-design
Designing Third-Party Integrations
How Third-party platforms add features, functions, and improved performance to an existing website, but it can be challenging to integrate them seamlessly.
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experience-design
Getting Your Product Team Ready for A Design System
Discover essential components and collaboration processes for successful Design System adoption. Support your teams in building efficient and cohesive products.
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ecommerce
How Content Operations Drives eCommerce Business
Content Operations empower businesses to create, share, and manage large volumes of digital content in ways that boost ROI and enhance customer experience.
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news
Press: Object Edge is a Finalist in FastCompany Innovation
Object Edge is a finalist in FastCompany Innovation by Design Award as a finalist in the User Experience category.
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news
Press: Object Edge Launches B2B Accelerator at B2B Next
With new Launchpad Accelerator for commercetools, B2B enterprises can launch an online storefront in record time.
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accelerators
Curbside Pickup for Distributors
Curbside and buy online pick up in store (BOPIS) order fulfillment options are critical for distributors. Learn how to implement them.
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ecommerce
How commercetools Headless Is Different
A commercetools headless commerce implementation is a unique approach to providing omnichannel experiences for customers.
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accelerators
Launchpad: commercetools Accelerator for eCommerce
Through its partnership with commercetools, Launchpad launches your B2B Storefront in as little as two weeks, versus the typical 1-2 years. Learn more.
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cloud-migration
Oracle CX Suite to Solve Enterprise Challenges
Oracle CX Suite is an innovative solution designed to solve complex enterprise challenges and empower organizations to deliver superior customer experiences
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experience-design
How to Structure Your Product Data
When website navigation and taxonomy are thoughtfully designed for humans and machines, it makes it easy to search for, find, and browse website content.
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experience-design
4 Steps to Prepare for a PIM Implementation
These four key steps can help your Product Information Management (PIM) system implementation go smoothly. PIM is a great tool for B2B organizations.
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experience-design
What You Should Know About Content Migration
When an organization it about to website re-platform, it's easy to underestimate the effort required to do so successfully. These steps can help.
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experience-design
Owning Innovative UX: Designing with a Design System
Design Systems drive innovative user experiences for your brand. Yet merely having a Design System isn't enough. You have to evangelize it.
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10 Things to Watch in Oracle CX Commerce
Oracle CX Commerce, or Oracle Commerce Cloud (OCC), is part of the Oracle Cloud CX. It boosts online sales by creating innovative brand experiences.
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experience-design
Accelerating Time to Launch with a Design System
To be competitive, companies need to be able to iterate quickly. Design, refine, and launch - all on a very tight timeline. Design Systems can help.
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experience-design
10 Reasons Designers Love Design Systems
Why do designers love design systems? Here are 10 reasons design systems are a game-changer for brands and for continued success.
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ecommerce
Boost Your Bottom Line with a B2B eCommerce Funnel
A B2B eCommerce funnel can help you convert potential customers into repeat, loyal, & satisfied customers. Discover how this tool boosts your bottom line.
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digital-transformation
The Benefits of Curbside Pickup
Curbside pickup BOPIS Software saves the wait time of online order delivery, reduces the time for shopping and browsing. Curbside pickup is slightly faster.
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digital-transformation
The Agile Development Life Cycle
The goal of the Agile software development life cycle is to bring value as early and continuously as possible. Learn more about how to use it.
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ecommerce
Why Manufacturers Need A Direct to Consumer Channel
The business case for creating a direct to consumer channel for manufacturers. Understand the challenges, opportunities, and myths of going D2C.
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experience-design
5 Reasons to Use a Design System
A Design System saves money, time, resources, and streamlines your team's workflow. It also ensures a consistent customer experience.
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ecommerce
5 Things to Know about an Elastic Path Implementation
Looking for a modern, headless eCommerce solution? Learn how Elastic Path commerce can help you scale and grow your digital business.
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digital-transformation
Digital Transformation Trends: Culture is the Key to Success
Culture is critical in digital transformations. Do you have the right culture to succeed? What's your change management strategy?
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experience-design
Writing a User Story to Build an eCommerce Store
Learn how to develop user stories, which can help guide the development of your user experience, product management, web design, and more.
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experience-design
7 Ways to Create a Customer Experience Strategy
A customer experience strategy is necessary to be competitive in today's eCommerce landscape. Discover 7 key strategic steps doing so in this blog.
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ecommerce
What is the Best Retention Metric for a Consumer Website?
Customer retention rates are critical for eCommerce brands. But not all retention metrics are created equal. Learn about meaningful metrics and insights.
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ecommerce
My 90 Days in a Pandemic
In this reflective blog, Object Edge employee Lari discusses her thoughts on how COVID-19 has impacted her personal and professional life.
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ecommerce
Evaluating Contactless Pickup
As COVID-19 continues, curbside and contactless pickup software options are here to stay permanently. Learn how to implement this competitive advantage.
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ecommerce
10 Best Practices for Retailers Today
COVID-19 has impacted retailers in significant ways. Discover these 10 best practices to help your business adapt and succeed during these unusual times.
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ecommerce
How Marketing Funnels Work
How eCommerce Marketing Funnels Work? The traditional sales funnel has been disrupted by multichannel. It is an important tool for marketer’s arsenal.
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experience-design
Webinar: For Retailers, Navigating the Next Four Weeks...
How Retailers can shift their thinking, uncover new opportunities, and engage their customers in changing times.
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ecommerce
Headless eCommerce Platforms: the Pros and Cons
Headless eCommerce platforms are a great solution for the new age of multi channel eCommerce. But how can you know if headless is right for your business?
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ecommerce
Calculating ROI on Your eCommerce Channel
Calculating ROI on your B2b eCommerce channel is a critical but time consuming task. It doesn't have to be. Learn how Object Edge can help maximize your ROI
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digital-transformation
How to Launch a B2B Multicountry Website
Global eCommerce demands that B2B brands have multicountry websites. But this can be difficult to launch. Find Key steps to a successful multicountry launch
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digital-transformation
Technology in the Time of COVID-19
Thanks to COVID-19, digital transformation is defining our “new normal,” connecting us even as we're socially distant. Technology's impact is here to stay.
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digital-transformation
Working from Home: A Day in the Life in Mumbai, India
Working from home has suddenly become mandatory for most people. Our team member shares his experience of working from home during COVID-19.
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digital-transformation
Leveraging Digital in Retail Stores
Discuss your retail store and innovative brands are using digital technology in their brick-and-mortar stories to deliver unique customer experiences.
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digital-transformation
Creating a Contactless Business | How To Guide
How your business can create contactless business experience with tools like curbside pickup and self-service. Read our how to guide.
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ecommerce
Click-to-Car: Buying a Car Online
Today’s eCommerce landscape is so pervasive that a customer can simply click-to-buy any sort of product including buying a car online just one click away.
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digital-transformation
Webinar: Creating Exceptional B2B Self-Service Experiences
It's a new world for B2B practitioners with increasing demands for self-service. Learn how to leverage Oracle CX Commerce to meet new expectations.
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experience-design
The Current State of UX
UX is critical for eCommerce brands. Omnichannel approaches mean that the sales funnel isn't as predictable as it once was. Is your UX ready for this?
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ecommerce
Webinar: Fast Tracking Your eCommerce Business
Discover how the Commerce Edge B2B OCC accelerator enables a two-week launch for your enterprise eCommerce site. Stay ahead in the changing landscape.
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experience-design
Creating a UX Strategy: Breaking Down the Process
UX is integral to the success of a brand. How satisifed are your customers with your user experience? A UX strategy can ensure happy, loyal customers.
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accelerators
Commerce Edge Storefront Accelerator for OCC
Introducing Commerce Edge Storefront Accelerator for Oracle Cloud CX. Launch an enterprise B2B eCommerce site in record time.
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accelerators
Elastic Path Jumpstart Accelerator
Build B2B eCommerce fast with a storefront accelerator for Elastic Path. Launch enterprise B2B eCommerce in just two weeks.
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ecommerce
Webinar On Demand: Enterprise eCommerce in 2 Weeks
This Webinar On Demand will help B2B businesses that have been slow to launch catch up in the eCommerce landscape.
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ecommerce
Is Your Commerce Conversational?
Is your commerce conversational? eCommerce customers increasingly expect messaging capabilities and other customer support. Is your brand ready?
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ecommerce
M-Commerce UX Forces You to Focus
M-commerce has notoriously low conversion rates, but it doesn't have to. Learn how good mobile UX can be a game-changer for eCommerce brands' bottom lines.
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ecommerce
5 Ways B2B Self-Service for eCommerce is Changing
Innovative B2B self-service capabilities are changing eCommerce. Is your brand delivering self-service customer experiences for success?
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digital-transformation
Creating Meaningful Personalizations
Why do online retailers so often fail to deliver meaningful personalization? Learn how to create critical personalizations and drive success for your brand.
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experience-design
The Role of Digital Branding Services for Enterprises
Digital branding services marry brand positioning with tools, technology, and strategies to achieve your business goals. Learn more about our services.
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accelerators
Webinar On Demand: Jumpstart Your eCommerce Business
Paired with Elastic Path, Jumpstart is a new eCommerce Accelerator lets you launch a B2B eCommerce site in record time.
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ecommerce
Retail & eCommerce: GuideTo Social Commerce
As the paths to online sales become increasingly non-linear, social commerce in particular is poised to have an interesting impact on retail sales.
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digital-transformation
Ethical eCommerce & Social Responsibility
Understand the importance of ethical eCommerce and social responsibility when it comes to addressing consumer concerns.
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digital-transformation
Omnichannel Retail for Manufacturers
Omnichannel retail for manufacturers is a must in today's market. Customers frequently start, stop, and pick back up purchasing through various channels.
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ecommerce
The Search for Bad Revenue
Not all revenue is good. Great UX designers know how to simplify the path to purchase, improve the experience, increasing positive revenue streams.
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ecommerce
The Growth of M-Commerce and Its Relationship with UX
Mobile commerce is having a big impact on the eCommerce space. How does your user experience support mobile shopping? Learn how to level up your mobile UX.
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ecommerce
eCommerce Strategy for Manufacturers: How to Increase Sales
Discover effective strategies for manufacturers to boost eCommerce sales and enhance revenue. Learn key tactics and insights from Object Edge's expert team.
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digital-transformation
Developing Great Experience Design
Great experience design is about how you make your customers feel. Is your eCommerce experience designed to guide your customers to do exactly what you want
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ecommerce
Voice Commerce: Unpacking the Latest eCommerce Trend
Voice commerce is a complicated but important eCommerce trend. Discover advantages, challenges, & next steps for implementing voice commerce.
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experience-design
5 Product Page Design Tips to Convert Your Customers
Does your product page get your customers to do what you want? Check out these five product page design tips to help convert your customers and boost sales.
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experience-design
Pop-Ups & Omnichannel Marketing
Pop-up experiences are on the rise, thanks to omnichannel marketing strategies. How can your brand deliver meaningful omnichannel experiences? Learn more.
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ecommerce
How to Launch a B2B Catalog
Discover how to launch a B2B catalog, increase customer engagement, and start digital transformation for your business in this latest blog post.
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ecommerce
B2C vs. B2B Shopping Cart Functionality
B2C vs. B2B shopping cart functionality is very different. The B2C buyer experience is generally straightforward but B2B experiences are more complicated.
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experience-design
Webinar: Why Accessibility is Good for People and Business
In this webinar on demand learn how accessibility compliance can serve your business and serve your customers.
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ecommerce
Retail & eCommerce Changing Fashion Industry
The fashion industry is changing, thanks to the digital transformation of retail. eCommerce can be a game-changer for fashion brands, if they adapt.
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ecommerce
Virtual Reality and Augmented Reality for eCommerce
Augmented reality eCommerce and virtual reality are still relatively new technology in eCommerce, yet these experiences are already boosting sales.
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digital-transformation
Webinar On Demand: What's Your Next eCommerce Platform?
This webinar on demand will help you navigate transitioning Your Next Upgrade eCommerce Platform to a modern architecture.how to upgrade E-commerce Platform
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ecommerce
Trends in Retail and eCommerce for 2020
New retail and eCommerce trends in 2020. It's critical for brands to stay ahead of the curve. Read up on the latest strategies in this new blog.
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experience-design
Change-Oriented Marketing Operations
The key functions of marketing ops also happen to be key components in a good change management strategy. Marketing ops team make great agents of change.
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experience-design
Digital Brand Strategy for Optimal Growth
Not having a digital brand strategy means leaving money, engagement, and customer satisfaction behind. Learn more about digital brand strategy.
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digital-transformation
Pharmacy & Digital: The Road to Success
Pharmaceutical industries need to adapt to the digital world. In this blog, discover how to transform your business model for digital success as a pharmacy.
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digital-transformation
Healthcare & eCommerce: Trends to Watch in 2020
The healthcare industry is experiencing digital transformation due to eCommerce. What does this mean for healthcare brands? Learn more about 2020 trends.
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experience-design
Is Your Style Guide Ready to Grow Into a Design System?
A design system helps designers and developers deliver consistent design, accelerating time to launch and reducing overall costs.
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digital-transformation
Designing with the Sketch App for Responsive Web Design
Let’s explore some of the top reasons why our Object Edge web design teams use Sketch as one tool in our arsenal to digitally transform eCommerce brands.
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digital-transformation
How Cloud Commerce Drives Digital Maturity
For B2B and B2C businesses, eCommerce platforms leveraging the cloud solutions provide new opportunities and challenges. They also drive digital maturity.
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digital-transformation
The Most Effective Organizational Change Strategies
Companies that want to remain competitive must be capable of rapidly shifting direction & strategy. This requires an effective change management strategy.
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ecommerce
Why Multi Channel eCommerce Matters
Multi channel eCommerce let's your brand reach a larger audience, reduce risk, and increase revenue. How does your brand deliver multi channel experiences?
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digital-transformation
Change Management Culture
One of the core topics that always arises during organizational change management conversations is the topic of culture. Put simply: culture is everything.
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digital-transformation
Scrum Master: Applying Agile Methodology Everywhere
Scrum masters can apply agile methodology everywhere - not just in professional contexts. Learn more about how agile practices can transform your life.
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ecommerce
Children's Day in Brazil: The Object Edge Campaign
Read about Object Edge's charitabile experiences during Brazil's Children's Day, or Dia das Crianças and the larger community impact.
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ecommerce
A Brief Overview of Headless Commerce
Headless commerce systems are changing the eCommerce landscape. Is your brand ready to deliver new digital experiences that keep up with your customers?
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digital-transformation
Driving True Digital Transformation
In this webinar on demand, discover the challenges and opportunities. How to drive successful digital transformations for your eCommerce brands.
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experience-design
An Introduction to B2B Content Marketing
Get an introduction to B2B content marketing and learn a content marketing strategy that strengthens your eCommerce branch and differentiates your brand.
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digital-transformation
Webinar On Demand: Testing. Testing?
In this webinar on demand, we discuss the challenges and opportunities of cloud-based commerce and testing.
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digital-transformation
Change Management Strategy: the ADDIE Model
One change management strategy -- the ADDIE model -- is frequently used by instructional designers and training developers. Learn more about this model.
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digital-transformation
Webinar On Demand: Change Management
If your goal is digital transformation, it’s time to evolve how your business manages change. Watch the full, free webinar on demand here.
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experience-design
What Does ADA Compliant Mean for Websites?
ADA compliance isn't just the legal thing to do, it's the right thing to do for people and for your bottom line. Discover what ADA compliance looks like.
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digital-transformation
The Change is Coming from Inside the Business
If your goal is digital transformation, it’s time to evolve how your business manages change. Change must come from inside your business in order to succeed
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ecommerce
Great Resources for your OCC and ATG Questions
With our deep background in implementing enterprise Oracle ATG commerce and Oracle cloud commerce solutions, we can answer your questions.
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ecommerce
Oracle's Commerce Cloud for B2B Success
Our development team was challenged to create a B2B framework to support complex B2B scenarios using only Oracle solutions - Learn more
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ecommerce
Oracle Stack Showcase
Check out this interview about Oracle Stack Showcase, its purpose, differentiators, and impact on complex B2B scenariors.
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ecommerce
Implementing BOPIS with Oracle Commerce Cloud
BOPIS is a much-discussed eCommerce feature. It can enhance your customer experience and increase store traffic. Discover OCC's recent release.
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experience-design
Successful Single-Page Checkout
Successful single-page checkout is often easier and quicker to implement. When executed effectively, it can also be a way to increase conversion rates.
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ecommerce
Unpacking Oracle Commerce Cloud 19B: What's New?
Oracle Commerce Cloud 19B is all about personalization. Learn more about this new release and its implications for customer experience and your brand.
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ecommerce
Crafting Product Content That Sells
Quality product pages are worth their weight in gold. Read more on the best practice guidelines for great product descriptions.
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ecommerce
Is RFI/RFP Necessary For An eCommerce Platform Selection?
Learn why an RFI/RFP process is crucial for selecting the right ecommerce platform and ensuring a successful implementation.
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ecommerce
Is BOPIS Worth It for Your Business?
Is BOPIS (buy online, pick up in store) worth it for B2B and B2C businesses? We explore the costs, benefits, and implementation process in this blog.
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ecommerce
The 11 Experiences Every B2B eCommerce Site Must Have
Current meta-description: If you're a manufacturer or distributor launching a B2B eCommerce site, it's critical to select the correct core experiences.
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ecommerce
CRM or eCommerce for B2B Sales?
CRM and B2B eCommerce systems, both systems are still specialized in what they do best: eCommerce for transactions and CRM for coordinating sales teams.
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digital-transformation
The Power of Empathy in Delivering Digital Programs
How does empathy impact digital transformation? Discover how being an empathetic leader can bring your team together and ensure success for your brand.
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experience-design
Component Design
Design systems are a great tool for product leaders. They offer greater value and result in better ROI. Component design system takes it one step further.
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ecommerce
BOPIS: A Definitive Strategy to Delight Your Customer
Discover how the correct BOPIS (buy online, pick up in store) process can transform your customer experience and improve your bottom line eCommerce goals.
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digital-transformation
Why Are Companies Afraid of Agile Scrum?
Aglie scrum myths run deep. This blog explore and debunks the most common myths about agile scrum. Determine if it's the correct approach for your brand.
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ecommerce
Is VUI Part Of Your Product Roadmap?
This is the era of voice experience. Is your brand ready and is VUI part of your product roadmap? Learn more about what voice user interface design entails.
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digital-transformation
BOPIS and More in the OCC 19A Release
The Oracle 19A release is significant for those who follow Oracle Cloud Commerce. Read over the highlights and development-focused upgrades in this blog.
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digital-transformation
Making the Most of Middleware
Middleware can act as a bridge between the platform that serves as your commerce foundation and ever-evolving customizations. Picking it can be tricky.
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ecommerce
BloomReach and commercetools announce Starter Store
Commercetools and BloomReach have released an integrated version of their commerce and digital experience platforms called Starter Store.
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ecommerce
Is a PIM Right For Your eCommerce Story?
Assess if a PIM (product information system) is correct for your eCommerce company with this latest blog. PIM is a critical piece of your eCommerce strategy
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digital-transformation
Change Management in the Age of Digital Transformation
Your change management strategy will make or break your digital transformation. This blog will help you assess your brand's change managagement strategy.
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digital-transformation
Digital Transformation Defined
Digital transformation can be complicated and confusing. But it doesn't have to be. Learn how to drive meaningful digital transformation for brand success.
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ecommerce
OE Upgrade Assistant Makes the Move to OCC
Object Edge is an Oracle Gold Partner, and has developed a solution that addresses client concerns when moving from Oracle Commerce to Oracle Commerce Cloud
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ecommerce
Benefits for B2B in the OCC 18D Release
While there are two major new features in the OCC 18D release, there are also seven additional area updates. Learn more about the B2B impacts.
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ecommerce
Would You Pass or Fail an eCommerce Maturity Assessment?
Do you know how your strategies and performance measure up against your competition? eCommerce companies use this maturity assessment to guide their brand.
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ecommerce
Product Catalog Management for B2B
Utilize product catalog management to its greatest potential and discover what eCommerce platforms will support self-quoting.
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ecommerce
7 Impacts of Poor Taxonomy
Discover these seven impacts of a poor taxonomy and how you can address them in this free webinar on demand from subject matter experts.
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ecommerce
Webinar On Demand: How to Launch a B2B Catalog Online
Why and how to launch a B2B Catalog Online Management. What you need to know about creating, organizing, and maintaining your catalog. Read this useful blog
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ecommerce
Untangle Your Taxonomy and Improve Customer Engagement
Retail website navigation and taxonomy are inexplicably interconnected. When thoughtfully designed it can improve customer engagement and sales.
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digital-transformation
How to turn Oracle CPQ Into a Online Digital Channel
Configure Price Quote Software (CPQ) isn’t just a powerful sales tool. When properly implemented, it can become a digital channel that your customers use.
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digital-transformation
5 Steps for Content Governance Success
How did Amazon become a trillion dollar company? Find out the secret with these five steps to content governance success. Read this helpful blog post tips.
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ecommerce
Features in the Release of Oracle Commerce Cloud - 18C
Oracle Commerce Cloud 18C add new features to their cloud-based solution.See how our experts will use these to continue to digitally transform our customers
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Why Toys R Us (and Companies Like It) Failed
Why do companies fail to successfully adopt digital strategies and transformation? Explore common misconceptions and discover the real cause of failures.
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ecommerce
7 Steps to Making an Occ Upgrade Successful
Discover these 7 key steps to making an OCC upgrade successful in this free webinar on demand. Simplify the upgrade process and experience success.
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ecommerce
Object Edge partners with BloomReach
Digital transformation includes both commerce and content innovations. So we're working with one of the world’s only DXP (digital experience platform).
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digital-transformation
Digital Customer Experience Checklist
Online retailers can improve their digital customer experience by using a checklist to assess what is working, what's missing, and what needs improvement.
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ecommerce
Supreme Court Decision Opens Door for States
A recent Supreme Court ruling indicates that there will be changes to eCommerce taxation on a state-by-state basis. This will require continuous monitoring.
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digital-transformation
Simplifying the Digital Platform Choices
There are an overwhelming amount of digital platform choices. Discover how to simplify the selection process and select the right vendor for your brand.
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experience-design
Ride the Media Wave to Increased Customer Engagement
Interactive media is increasingly popular. How can companies best position themselves to take advantage of this growing trend? Learn more in this blog.
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digital-transformation
Celebrating Oracle 2018 Markie Award Winner CALIX
We pay close attention to Oracle's Markie Award winners. Read up about CALIX, and what this innovative and creative company means for customer experience.
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ecommerce
Conversational Commerce Best Practices
As Conversational Commerce Best Practices mainstream, what are the best practices to drive your businesses? What do customers expect? Read this helpful blog
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experience-design
And the Winner is … Object Edge!
At Oracle Modern CX, the Object Edge team won first in "Hack a Smarter Customer Experience" - and created a new app to help people with autism.
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ecommerce
Shoptalk 2018 - What is The New Normal
Shoptalk, an annual commerce show, focuses on all things digital and retail. Catch up on the 2018 conference's key takeaways for your eCommerce brand.
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ecommerce
Focus on Return on Investment, Not Features
Want to drive your eCommerce business? Recalibrate your thinking to focus on platform ROI instead of features ROI eCommerce Platforms. Read this useful blog
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ecommerce
Compelling Content and the Impact on Customer Messaging
Key behavioral changes in customers mean that content needs to change to be compelling. Compelling content has a significant impact on customer messaging.
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ecommerce
Benefits Of Product Bundling eCommerce
Bundling purchases can make a huge difference for eCommerce and traditional retail brands. Learn how to do this effectively and its bottom line impact.
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digital-transformation
Digital Retail, Data Maturity For Retailers
Data is challenging for digital retailers and eCommerce brands. It doesn't have to be. Good data will help you make strategic decisions for your company.
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ecommerce
Automated Product Bundling: Sell More For Less
Product bundling can help business sell more, all while lowering shipping costs. Learn how to maximize this strategy for your brand.
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